Performance Coaching for Hybrid, Strength & Endurance Athletes.
Train With Purpose. Perform Under Pressure.
I'm Ben Sim, an independent performance coach and endurance athlete based in Petaling Jaya. I provide personalised 1-to-1 coaching, strength & conditioning, HYROX and hybrid-race preparation, and endurance-focused training for athletes and everyday performers who want structured, measurable progress.
Coaching For Those Who Value Progress.
HYROX is a global fitness race that combines running with functional workout stations. Hybrid racing refers to athletic competitions blending multiple disciplines — running, strength, and endurance. Performance coaching is a structured, goal-driven approach to athletic development focused on movement quality and progressive training.
Ben Sim helps everyday athletes, developing competitors, and serious trainees build strength, endurance, movement quality, and race readiness through evidence-informed programming combined with real-world coaching and racing experience.
- HYROX & Hybrid Race Competitors
- Athletes seeking structured S&C
- Busy professionals with high performance goals
- Beginners building strong foundations
- Intermediate trainees hitting plateaus
I Coach What I Continue to Practice.
My coaching is informed by work in the fitness industry since 2002 and by ongoing racing across 70.3 triathlon, Olympic-distance triathlon, duathlon, HYROX and endurance events.
Rather than separating strength and endurance into different worlds, my approach develops the physical qualities athletes need to perform efficiently and confidently under fatigue.
Coaching Services.
1-to-1 Coaching
Personalised coaching for individuals who want structured support in strength, conditioning, performance, and hybrid-race preparation. Sessions are tailored to current ability, training background, and goals.
HYROX & Hybrid Performance
Focused coaching and programming built around the demands of HYROX and hybrid racing. Includes race preparation, movement efficiency, pacing, transitions, and engine development.
Strength & Conditioning
Structured training to improve strength, power, resilience, athletic development, and long-term performance capacity.
Real Training. Real Results.
Athlete Results.
"Before starting with Ben, my goal was to improve my Desaru 70.3 and Ironman performance. Since training with him, my muscle endurance and pacing have improved significantly. I feel stronger and last longer during training. What I appreciate most is how he tailors workouts to my lifestyle while explaining the 'why' behind every session. His coaching is strategic, thoughtful, and has taught me to train smarter, not just harder."
Dina
Ironman & 70.3 Athlete
Frequently Asked.
Ben Sim specialises in personal training, strength and conditioning, HYROX and hybrid-race preparation, endurance performance, movement quality, pacing and race preparation.
Ben Sim is based in Petaling Jaya, Selangor, Malaysia. Most in-person coaching takes place in and around Petaling Jaya, with Kuala Lumpur available by arrangement.
I offer 3 coaching packages: 15 Sessions (RM2,725), 20 Sessions (RM3,600), and 30 Sessions (RM5,250). The most suitable option depends on your goals and training background.